Enhanced scents are fragrances that are formulated with aroma chemicals to enhance their diffusive properties and customize their scent profile. Here are some details about enhanced scents, including their positive and negative aspects, and the ingredients or materials used:

Positive aspects:

• Enhanced scents can elicit positive emotions and have therapeutic benefits related to stress reduction and memory enhancement.
• Aroma chemicals allow formulators to produce targeted results when blended with the bases of other products, such as skincare, haircare, and personal care products, without compromising the original benefits of the product.
• Enhanced scents can be used to customize popular products and enhance their fragrance.

Negative aspects:

• Synthetic fragrance ingredients can contain volatile organic compounds (VOCs) that can impact indoor air quality and pose health risks, such as adverse cutaneous and respiratory effects.
• Fragrance ingredients are often not disclosed on product labels, and companies are not required to disclose the individual fragrance elements as the fragrance “blend” is considered proprietary information.

Ingredients or materials:

• Aroma chemicals are aromatic compounds used to enhance the diffusive properties of fragrances. They can be natural-identical or artificial, and are formulated in a laboratory to resemble aromas found in nature.
• Fragrance ingredients typically comprise dozens of chemicals and compounds, and are not individually disclosed on product labels.
• Unilever, a major consumer goods company, has voluntarily disclosed fragrance ingredient information for over 3,000 home, beauty, and personal care products, including popular household brands such as Dove, Axe, and OMO. The company’s decision to disclose fragrance ingredient information down to 0.01% of the product formulation was an industry first.