HighCo DATA is a company specialized in promotional marketing services, supporting brands and retailers with shopper activation through various campaign solutions. They offer services such as marketing campaigns, media coverage, logistics, creation and printing of promotional materials, consumer engagement through contests, games, cashback offers, couponing, and loyalty programs. HighCo DATA operates primarily in Europe, including France and the Benelux countries, and focuses on integrating traditional and digital activation strategies for retail promotions. They are known for managing the entire promotional chain, delivering tailored marketing activation solutions to boost sales, enhance customer loyalty, and support distribution networks.