Joe Swash got famous primarily for his role as Mickey Miller in the BBC One soap opera EastEnders, which he first appeared in in April 2003. His character was initially recurring but became a regular due to positive viewer reception. Besides EastEnders, Joe Swash gained further recognition as the winner of the reality TV show "I'm a Celebrity... Get Me Out of Here!" in 2008, which elevated his profile significantly. He also won "Dancing on Ice" in 2020 and has presented various TV shows, especially related to "I'm a Celebrity" spin- offs on ITV2. His early acting career included TV appearances from a young age and a role in the film The Adventures of Pinocchio. All these contributed to his fame as both an actor and a television presenter.