YouTube typically pays between $2,500 and $5,000 for 1 million views on regular long-form videos. However, in high-paying niches like finance or tech, the earnings can be much higher, reaching up to $15,000 to $40,000 for 1 million views. Conversely, in lower-paying niches such as gaming or memes, the payout may be as low as $1,000 to $4,000 for the same number of views. For YouTube Shorts, the payment is significantly lower, usually around $50 to $200 per 1 million views. The variation depends on several factors including the niche, audience location, content type, engagement rate, and the monetization method used. Creators receive about 55% of the ad revenue generated, with the remainder going to YouTube. Overall, the revenue per million views can range widely but $2,500 to $5,000 is a general average for typical content on YouTube. High-value niches can greatly increase this amount, while lower-value niches earn less.