Rhossili Bay is a vast, iconic beach located on the western end of the Gower Peninsula in South Wales. It spans about three miles of sandy shore and is famous for its dramatic views, including Worm's Head, a serpentine tidal island at the southern tip of the bay. Rhossili Bay is known for its consistent Atlantic swells, making it one of the best surfing spots on Gower as well as one of Europe's great beaches. The bay is framed by cliffs and Rhossili Downs, the highest point in Gower at 633 feet, which offers panoramic views and is a popular launch site for hang-gliders. The area is historically rich with legends of seafaring and smuggling and is maintained partly by the National Trust. It is also renowned for being dog-friendly year-round and has a reputation as one of the UK's most beautiful and best-loved beaches. The landscape includes long expanses of fine golden sand, skeletal remains of shipwrecks such as the Norwegian barque Helvetia, and surrounding natural beauty including views to nearby islands. The beach and surrounding area offer good walking routes, part of the Welsh coastal path, and various amenities in the village of Rhossili nearby, though access to the beach involves descending steps and is not wheelchair accessible. The natural features, wildlife sightings, and outdoor activities make Rhossili Bay a favorite destination for visitors seeking scenic beauty and recreational opportunities.