The "Turn Down for What" meme originated from the song "Turn Down for What" by DJ Snake and Lil Jon, released on December 18, 2013. The phrase "turn down for what" is used as a rhetorical question to express a desire to keep the party going and not "turn down" or calm down the energy. The song and its viral music video, which features wild and energetic dance moves, helped popularize the phrase as a meme celebrating excitement and partying. The meme often involves people humorously reacting with high energy or exaggerated dance moves to the song or the phrase, symbolizing a refusal to stop the party or lessen enthusiasm. The music video gained massive views and inspired numerous internet videos and remixes that contributed to the meme's spread. In summary:
- The phrase "Turn Down for What" is a rhetorical question meaning "Why would you calm down or stop partying?"
- It became popular through DJ Snake and Lil Jon's 2013 trap song.
- The song and especially its music video went viral and became a meme around energetic partying and celebration.
- It is widely used in videos, GIFs, and social media as a way to hype something up or show unstoppable energy.
This meme encapsulates the spirit of keeping the energy high and not backing down from having a good time. The meme took root in 2014 and remains a recognized catchphrase tied closely to party culture.