Ube tastes slightly nutty with a hint of vanilla and has a sweet, earthy flavor. It is often described as having a subtle vanilla-like aroma with coconut and chestnut notes. Its flavor profile is sometimes compared to a mix of vanilla and pistachio. Ube is commonly used in desserts where its natural sweetness is enhanced, often combined with condensed milk or butter. The taste is mild yet distinct, and it pairs well with other sweet flavors like caramel and cream.