A corporate event is any event organized and hosted by a business or corporation. These events can be for large audiences such as conventions and conferences, or smaller events such as retreats, holiday parties, or even private concerts. Corporate events are generally paid for by the company and are often invite-only, meaning they’re not open to the general public. The target audience for corporate events can be broad, including employees, board members, stakeholders, customers/clients, and potential clients. Corporate events are used for many reasons, such as educating, rewarding, motivating, celebrating, marking key milestones, managing organizational change, or encouraging collaboration. There are various types of corporate events that make use of entertainment, such as opening general sessions, mixers or pre-dinner parties, awards or gala events, and team-building events. Some common examples of corporate events include conferences, trade shows, product launches, company retreats, and holiday parties.