A product owner is a role on a Scrum team that is responsible for maximizing the value of a product by managing and optimizing the product backlog. The product owner is accountable for the projects outcome and provides clarity to the team about the products vision and goal. The product owner serves as the liaison between multiple areas of an organization, communicates with business stakeholders, and collaborates closely with Scrum teams to keep all areas of the business informed on a projects development. The product owner works with stakeholders and end-users to visualize the projects ultimate direction and is responsible for understanding all types of feedback because those details explain how users interact with the product and which functions users consider to be most important. The product owners responsibilities include developing the product features and goals, creating product backlog items based on product goals, and ordering product backlog items. The product owner is also responsible for effective product backlog management, which includes developing and explicitly communicating the product goal, creating and clearly communicating product backlog items, and ensuring that the product backlog is transparent, visible, and understood. The product owner represents the enterprise business value and the needs of program/product level stakeholders, defining and prioritizing stories to ensure work focuses on those with maximum value that are aligned with product strategy. The product owner provides additional context around the product vision by creating and sharing a product roadmap, which is a high-level, strategic visual summary that outlines the vision, priorities, and direction for the product offering over time. The product owner is the primary communicator and link between stakeholders and teams, making sure theres buy-in from stakeholders on all major decisions and strategies and clear instructions and deliverables for the developers.