A toner for the face is a skincare product that is used after cleansing and before moisturizing. It is a water-based lotion or tonic that can be applied to the face in different ways, such as on a cotton round or ball, spraying onto the face, or by applying a tonic gauze facial mask. The main purpose of a toner is to gently refresh the skin without stripping it of its natural moisture. It can also help to remove any last traces of dirt, grime, and impurities stuck in the pores after washing the face. Additionally, toner restores the skins pH level, smooths skin by refining rough patches, improves skin tone, and can have a major positive impact on the appearance and tightness of pores.

There are different types of toners, such as skin bracers or fresheners, which are the mildest form of toners and contain water and a humectant such as glycerine, and little if any alcohol. These toners are the gentlest to the skin and are most suitable for use on dry, dehydrated, sensitive, and normal skins. Skin tonics are the strongest form of toner and contain a high proportion of alcohol, antiseptic ingredients, water, and a humectant ingredient. These can be irritating and damaging to the skin as they can remove excess protective lipids as well as denature proteins in the skin when a high percentage of alcohol is used).

Facial toners are suitable for everyone, but if you have oily skin, are prone to acne or wear makeup, you may especially benefit from using a toner because it goes the extra mile to clean out and close-up pores. For acne-prone skin, toners containing salicylic acid are recommended, while for oily skin, alcohol-free daily toners are suggested. To use a toner, you should apply it after washing your face and before using serum or moisturizer. Simply soak a cotton pad with the formula of your choice, then swipe it over your face and neck.