An Amazon storefront is an online page on the Amazon Marketplace where businesses can directly market their products to consumers alongside branded content and lifestyle photos to create a unique shopping experience for customers looking for particular items from that businesss catalog of offerings. An Amazon Storefront is a custom multipage shopping destination for individual brands to share their brand story and product offerings. Businesses can create a dedicated brand store within Amazon at no additional cost with a unique Amazon URL. Amazon Storefronts are hand-picked destinations showcasing top products from Amazon sellers. Storefronts opened in 2018 to empower small companies and provide a curated destination to shop exclusively from American small and medium-sized businesses. If you’re a Brand Registered Amazon seller, you can create an Amazon Storefront, which is a special tool specifically designed to help increase brand awareness and sell more products. Amazon Storefronts act as a “mini-website” for brands on the platform, enabling the seller to create a unique and cohesive brand experience for their customers, which stands out from the A+ Content, photography, video, and other messaging found on product listings, making Amazon Stores an invaluable asset to your Amazon marketing strategy.