Athleisure wear is a fashion trend characterized by athletic clothing that is both comfortable and aesthetically appealing. It is a hybrid style of athletic clothing typically worn as everyday wear, and the word is a neo-logism combining the words athletic and leisure. Athleisure apparel is supposed to offer consumers trendy, comfortable, and versatile clothing options which they can wear at multiple events and locations, from gym classes to casual lunch dates. Athleisure wear is not just confined to yoga pants and a top but comprises various clothing items that include leggings, sneakers, shorts, sweatpants, tights, gym tanks, and much more.

Athleisure can be considered a fashion industry movement, enabled by improved textile materials which allow sportswear to be more versatile, comfortable, and fashionable. The growth of athleisure has also created significant opportunities for investors. The athleisure look comes off as effortlessly fashionable without sacrificing comfort, and it adheres to a solid and/or neutral color palette for stylish versatility, taking you from the gym to the grocery store to the office.

In summary, athleisure wear is a fashion trend that combines athletic clothing with everyday wear, offering consumers trendy, comfortable, and versatile clothing options. It is a fashion industry movement enabled by improved textile materials, and it adheres to a solid and/or neutral color palette for stylish versatility.