Bronzer is a makeup product used to add warmth and dimension to the face, creating the appearance of a sun-kissed glow. It is typically applied to the cheekbones, forehead, and nose, as well as the jawline if a more sculpted look is desired. Bronzer can come in various formulas like powder, cream, and liquid, and is typically warm or neutral in tone. It is important to choose a bronzer shade that is not too much darker than your skin tone, and has neutral or earthy tones. Bronzer is not meant to give the face a fake tan, but rather to add warmth and color to the skin. It can also be used as a contour if a cool-toned contour powder appears gray on some skin tones, but it is important to choose a bronzer with neutral tones for this purpose. Applying bronzer is easy, and involves tapping a makeup brush in bronzer and sweeping it along the cheekbones and around the perimeter of the face, blending it out for a natural look.