Cinemark XD is a premium large-format theater experience offered by Cinemark Theatres. It was introduced in 2009 and features state-of-the-art surround sound and digital projection technology. The first XD screen opened at the Century San Francisco Centre 9 theater in San Francisco, California. The auditorium features a giant, wall-to-wall display, Barco 4K digital projection with 2D and RealD 3D capabilities, immersive, surround sound audio systems that enable customers to hear the movies as the filmmakers intended, and premium seats with Luxury Lounger electric recliners. Cinemark XD is so much more than just a large screen. It provides a sensory experience that immerses the viewer in the movie, making them feel like they are part of the action. Cinemark XD theaters are located throughout the United States and Latin America. Some benefits of watching movies in an XD cinema include significantly better image and sound quality than traditional movie theaters, more vibrant colors, sharper images, and a more immersive and enjoyable experience. Additionally, XD theaters often feature comfortable seating and a variety of food and drink options, making for a more relaxed and enjoyable experience.