Composable commerce is a modular approach to building e-commerce platforms, where businesses can select and integrate various technologies to create a customized and flexible tech stack. It allows e-commerce teams to select and assemble best-of-breed commerce solutions and compose them to satisfy their unique business needs. Composable commerce is a response to the urgent need for customization and individualization, as the online commerce market is vast, and customer buying behavior varies widely.
The basic tenets of composable commerce are:
- Selecting best-of-breed commerce components
- Composing them into a custom application built for specific business needs
- Using modern technologies and approaches like MACH (Microservices, API, Cloud, Headless) and JAMstack (JavaScript, APIs, and Markup) to adapt to the ever-changing market dynamics of today and tomorrow
- Providing the building blocks for a complete, customized e-commerce solution
- Empowering businesses to adapt and grow to meet the changing needs of customers and the market
Composable commerce is customizable to any business needs, including point-of-sale devices, payment systems, and other hardware merchandising. It is more complex than a traditional all-in-one platform, but it offers greater flexibility, increased profits, and a better user experience. Composable commerce and headless commerce are two similar technology buzzwords that are seen quite often in todays marketplace. While similar, they are quite different at the same time. Headless commerce features a decoupled back-end and front-end while composable commerce is a comprehensive approach to consolidating headless initiatives.
