CRM training refers to the process of learning how to use customer relationship management (CRM) software to manage and maintain business relationships with customers. CRM training can be obtained through various means, including academic institutions, professional affiliates, massive open online courses, and on-site training programs. The training can cover a range of topics, such as CRM optimization, automation, marketing strategies, product management, business-to-business (B2B), business-to-consumer (B2C), and networking. Completing CRM certifications and training can demonstrate commitment, present new job opportunities, and increase pay. CRM training is especially relevant for sales, marketing, and IT team members, but all departments can benefit from it. Customized CRM training is tailored to the specific needs and requirements of a company, ensuring that training addresses the companys unique challenges and objectives. Overcoming challenges in CRM training requires a strategic and tailored approach.