Freelance copywriting is a type of writing where a professional writer writes copy for businesses on a contract or project basis. Freelance copywriters create content that aligns with the clients brand and marketing objectives, such as advertising copy, website content, email marketing copy, social media posts, and online advertisements. They write persuasive, engaging content that motivates the reader to take action, such as making a purchase, clicking a link, scheduling a consultation, or donating to a cause. Freelance copywriters work on a variety of projects, from a quick blog post to shaping the tone of a companys online presence. They may also conduct research and interviews, edit and proofread, and use their copywriting skills to successfully implement a marketing campaign. Freelance copywriters charge by word, by page, by hour, or by project, and their rates depend on their experience level and the type of copywriting they provide. To become a freelance copywriter, one needs to have writing skills, marketing knowledge, and business skills.