Geru is a cloud-based funnel mapping, planning, strategy, and simulation tool that helps businesses predict their funnel performance and pre-plan their profits and success. It is not a page builder, shopping cart, web hosting service, or analytics tracker. Geru allows users to prototype the most profitable funnel maps, flows, and metrics to maximize ROI before spending any money or building a single page. Geru is designed to help sales teams map their sales process, understand the profitability of each stage, and identify potential improvements. It includes features such as conversion rates, product prices and costs, traffic volumes, click-rates, and more, which can help sales teams make more informed decisions about pricing and marketing strategies. Geru is a sales funnel software platform developed by Russell Brunson and founded in 2000. It is a must-have tool for sales organizations seeking more effective customer engagement and pipeline generation.