Hinge is an online dating application that is oriented towards relationships rather than hookups. It is available for iPhones/iPads and Android devices. The app displays potential matches using an algorithm, allowing the user to dismiss or attempt to match by responding to a specific piece of content on their profile). The service emphasizes uploading user-generated content in a variety of formats, such as photos, videos, and "prompts" as a way to express personality and appearance). Hinge is built on an acclaimed Nobel-Prize-winning algorithm that aims to get users out on promising dates, not keeping them on the app. The app is fully owned by Match Group as of February 2019). Hinge has been overhauled since its launch, and it now offers question and answer prompts, a voicenote feature, and a ‘Your Turn’ reminder to reply to messages, a tactic to decrease ghosting. Hinge is designed for people who are interested in serious dating experiences and plan to put a bit of effort into their profile. The app does a great job of offering prompts to spark unique conversation, and it brings profiles to life a bit more than those that are solely photo-based. Hinge is different from other dating apps like Tinder because it only matches users with people who they have mutual Facebook friends with.