IMAX with Laser at AMC is a next-generation laser projection and 12-channel sound system that delivers stunning images and heart-pounding audio on the biggest screens for the worlds most immersive cinematic experience yet. It has been designed exclusively for IMAX screens and features a new optical engine and a suite of proprietary IMAX technologies that deliver increased resolution, sharper and brighter images, deeper contrast, and the most distinct, exotic colors ever available on-screen. The new experience also features IMAXs 12-channel sound technology with new side and overhead channels that deliver greater dynamic range and precision for the ultimate in audio immersion.

According to a Reddit post, Laser at AMC is now the new standard and is available in upgraded auditoriums. It uses laser as a light source, which provides more brightness than a xenon bulb and allows IMAX to power its largest screens with even sharper and more lifelike images in 2D and 3D. Most IMAX also uses xenon, Dolby uses dual laser, and Prime also uses laser. Laser at AMC is not a premium, but rather a new standard that IDs the upgraded auditoriums.

AMC Theatres has partnered with Cinionic to employ laser projectors for all of its prime screen rooms, and once the implementation is complete, AMC will have converted over. Laser at AMC reinforces AMC as the leader in premium theatrical exhibition experiences and signals a significant AMC commitment to the future of movie-going, on-screen presentation, and the companys dedication to Make Movies Better.