MIPS stands for Multi-directional Impact Protection System, which is a head-protection system designed to enhance the safety of various helmets. In a helmet equipped with the MIPS safety system, a low-friction layer allows the helmet to slide relative to the head, resulting in a reduction of the rotational motion that may otherwise be transmitted to the brain. This helps protect the brain from concussion and trauma. MIPS is used in many types of helmets, including cycling, equestrian, construction, and motorbike helmets. The company MIPS AB was founded in 2001 by five specialists in the biomechanics of the Royal Institute of Technology (KTH) in Stockholm, Sweden. MIPS AB evolved from concept to product, introducing the technology in an equestrian helmet in 2007. At that time, MIPS had their own helmet model but they changed their business model to be an ingredient brand, offering their product to existing helmet brands. MIPS technology often tends to add extra cost to a helmet, but it isn’t a huge increase in price, and there are a number of helmets with MIPS for under £100.