Privacy by Design is a concept that aims to incorporate privacy controls and protections into the design of products and services from the outset. Oracle has implemented Privacy by Design in its products and services, including Oracle FLEXCUBE Investor Servicing and retail applications.

In Oracle FLEXCUBE Investor Servicing, Privacy by Design is achieved through features such as multi-factor authentication, pseudonymization, row-level security, and anonymization. Anonymization is the process of encrypting or partially removing personally identifiable information permanently in the database, and it is used when moving a database from a production server to another environment.

Retail applications have created a data privacy web service interface and command line tool to provide retailers with data privacy enhancements. Oracle Cloud Infrastructure also offers privacy features to help customers comply with key data privacy principles, such as data encryption, network security, and access controls.

Overall, Privacy by Design is an important concept in ensuring that privacy protections are built into products and services from the outset, and Oracle has implemented this concept in its products and services to provide customers with privacy controls and protections.