The font used for the Barbie logo is a custom handwritten script font. The actual font used by Ruth Handler to create the logo is a bit shrouded in mystery, but some say the Dollie Script font designed by Måns Grebäck from Sweden was used, while others claim the logo was based on the Barbie Medium font. However, there are several fonts available that are similar to the Barbie logo font, such as Riviera Signature Font, Montheim, Vanilla Daisy, and Horstail Script Font. Some sources also mention Brush Script Std Medium as a font that closely resembles a modified version of the Barbie logo font.