The term for giving something human qualities is anthropomorphism. Anthropomorphism is the attribution of human traits, emotions, or intentions to non-human entities. It is considered to be an innate tendency of human psychology. Personification, on the other hand, is the attribution of a personal nature or human characteristics to something non-human, or the representation of an abstract quality in human form. While both anthropomorphism and personification ascribe human qualities to inanimate or living things like animals or clocks, they are used differently in literature, movies, music, and other creative venues.