Bad Bunny primarily makes Latin trap and reggaeton music, genres in which he is often hailed as a leading figure and credited with popularizing Spanish- language rap worldwide. His music style, broadly known as música urbana, also incorporates a variety of other genres such as pop, rock, punk, soul, hip-hop, electronic, reggae, dancehall, dembow, salsa, bachata, merengue, and more. This eclectic blend complements his deep, slurred vocal style and lyrical themes that range from humor and heartbreak to self-love and inclusivity. He has been influential in bringing Latin trap and reggaeton into the global mainstream, and his albums often mix multiple musical elements while celebrating Puerto Rican culture.