Black Friday in New Zealand for 2025 falls on Friday, November 28. Retailers typically begin promotions a few days to up to a week earlier, with the strongest deals usually appearing over the long weekend that includes Cyber Monday (December 1, 2025). If you’re shopping NZ-based, watch for early-bird sales from mid‑November and compare across major retailers as the date approaches. Key points to plan for:

• Official start: Friday, November 28, 2025 (NZDT) [web results indicate this as the primary date].
• Early promos: Many NZ stores launch sales around November 21–27, though the biggest discounts tend to land on Black Friday itself and over Cyber Monday.
• Duration: Sales often span the four-day period from Black Friday through Cyber Monday (and sometimes extend into a “Cyber Week”).

Tips to maximize value:

• Create wishlists and sign up for retailer newsletters to receive early alerts.
• Compare prices across multiple NZ retailers and price-tracking sites to identify genuine discounts.
• Prioritize items with genuine price drops rather than misleading “discounts” that match typical promos.