Dr Pepper is distributed by different companies depending on the region:
- In the United States and Canada, Dr Pepper is manufactured and distributed by Keurig Dr Pepper
- The Coca-Cola Company distributes Dr Pepper in the United Kingdom, Japan, and South Korea
- PepsiCo distributes Dr Pepper in Europe and certain territories in North America where it has bottling agreements
Specifically in the U.S., Coca-Cola is the largest distributor of Dr Pepper, handling about 42% of its business, while PepsiCo handles around 39%, with the rest distributed by independent bottlers
. Coca-Cola secured a 20-year agreement (with renewal options) to distribute Dr Pepper and related brands in the U.S. and Canada, paying $715 million for the rights after acquiring Coca-Cola Enterprises' bottling business
. PepsiCo also has a 20-year agreement to manufacture and distribute Dr Pepper and other Dr Pepper Snapple Group products in territories where its bottlers operate, following its acquisition of Pepsi Bottling Group and PepsiAmericas
. Additionally, Keurig Dr Pepper partners with regional distributors like Honickman Affiliates Ltd. to expand sales and distribution in specific areas such as parts of New York and New Jersey
. In summary, Dr Pepper's distribution is a collaborative effort primarily involving Keurig Dr Pepper, The Coca-Cola Company, and PepsiCo, with regional bottling and distribution agreements determining the exact distributor in each market.