The most followed person on Instagram as of 2025 is Cristiano Ronaldo, with over 652 million followers. He ranks second overall on Instagram, just behind Instagram's own official account, which has about 687 million followers

. Ronaldo is the most-followed individual user on the platform, surpassing other celebrities like Lionel Messi (around 505 million followers) and Selena Gomez (around 421 million followers)