Direct answer: As of late 2025, the Miss Universe Organization (MUO) is co- owned by a Mexican businessman and a Thai entrepreneur. Specifically, Raul Rocha Cantú owns 50% of the MUO via Legacy Holding Group USA, and Anne Jakrajutatip’s JKN Global Group owns the other 50%. The leadership structure has seen changes, with Raul Rocha retaining the presidency and Mario Búcaro joining as CEO in late 2025.
Context and details:
- Ownership split: 50/50 between JKN Global Group (Anne Jakrajutatip) and Legacy Holding Group USA Inc. (Raul Rocha Cantú) since a significant stake transfer in 2024, forming the current co-owner arrangement. This arrangement makes both parties joint owners of the MUO and its brand rights.
- Notable leadership updates: In 2025, Mario Búcaro (former international relations VP) was named CEO, while Raul Rocha continued as President, reflecting a shift in day-to-day management under the 50/50 ownership model.
- Historical context: The MUO has previously been owned or co-owned by various entities, including prior ownership by the Trump organization and later changes involving Endeavor, IMG, and other stakeholders, culminating in the 2024-2025 ownership and leadership realignments. These shifts culminated in the current arrangement.
For clarity on names and roles:
- Co-owners: Anne Jakrajutatip (JKN Global Group) and Raul Rocha Cantú (Legacy Holding Group USA Inc.).
- President: Raul Rocha Cantú remains in the presidential role under the current structure.
- CEO: Mario Búcaro appointed as CEO in late 2025.
If you’d like, I can pull up the most recent official MUO press releases or reputable news articles to confirm the latest status and provide direct quotes.
