The winner of the 2025 Mercury Prize is Sam Fender for his album "People Watching." The award ceremony was held on October 16, 2025, at Newcastle’s Utilita Arena, marking the first time the event took place outside London. The judges praised Fender's album for its cohesion, character, and ambition, describing it as melody-rich and expansive, blending heartland rock with reflections on everyday life and community. The album stood out among other nominees including Pulp, Wolf Alice, FKA Twigs, and more. This win adds to Fender's recognition, having been nominated previously in 2022. His album "People Watching" was noted as both a critical and commercial success.