The term "wholesome" generally refers to something that is good for you and likely to improve your life physically, morally, or emotionally. It often implies health, virtue, and positive influence on behavior or mental state

. For example, wholesome food is nutritious and beneficial for health, and wholesome choices are decisions or actions that promote well-being and moral integrity, leading to positive outcomes for individuals and communities

. In practical use, "wholesome choice" can refer to selecting foods or behaviors that are healthy and morally sound. For instance, Bake Crafters uses "Wholesome Choice" to describe products free from artificial additives and made from whole grains, emphasizing clean and healthy eating

. The phrase also resonates with Millennials, who prioritize wholesome choices in their food decisions as part of a lifestyle that values health and ethical considerations

. Additionally, "Wholesome Choice" is the name of a specialty grocery market in Irvine, California, known for a wide variety of ethnic foods and affordable produce, although customer experiences vary regarding the quality and atmosphere

. In summary, "wholesome choice" means making decisions—especially about food and lifestyle—that support health, well-being, and ethical values.