People typically choose a company for reasons such as alignment with personal values, appreciation of the company's culture, belief in the company's mission, opportunities for career growth, and the positive interview experience they had with the company. Candidates often highlight how the company's values match theirs, how the company supports its employees, offers innovation, or provides a collaborative and empowering work environment. Additionally, being impressed by the company's commitment to employees, the work it does, or its reputation are also common motivating factors. Examples include:

• Feeling welcomed and supported during the interview process and at work.
• Admiration for the company's commitment to innovation, agility, and decision-making freedom.
• Appreciation for the company's understanding of and investment in key business areas like data analytics.
• Recognizing the company's positive culture where opinions are valued regardless of hierarchy.
• Personal resonance with the company's mission or values, such as customer service or community involvement.
• Desire to grow a career at a company known for employee development and excellent leadership.

In summary, choosing a company is often driven by a combination of cultural fit, shared values, professional respect for the company's work, and the opportunity for meaningful contribution and growth.