Twitter, now called X, is generally the network where it makes the most sense to share content most frequently because the feed moves very fast and users expect many updates per day.

Why X/Twitter Needs Frequency

• The timeline on X is highly real-time, so individual posts have a short lifespan before getting buried by newer content.

• Because of this, brands and creators can post multiple times per day without overwhelming followers, and this actually helps maintain visibility and engagement.

Typical Posting Cadence

• Many social media guides recommend posting on X anywhere from several times up to around a dozen or more times per day, far more than on platforms like Facebook, Instagram, or LinkedIn, which usually call for once-daily or a few times per week.

• Other platforms reward consistency more than sheer volume, so they are better for regular but not constant posting, while X is specifically suited to the highest frequency in a typical social strategy.