what is amazon mturk

what is amazon mturk

1 year ago 34
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Amazon Mechanical Turk (MTurk) is a crowdsourcing marketplace that connects businesses with a diverse, on-demand, scalable workforce to complete tasks that require human intelligence. MTurk enables businesses and organizations to get work done easily and quickly when they need it, without the difficulty associated with dynamically scaling an in-house workforce. Workers are free to work on the tasks they find most interesting, the tasks they enjoy completing, or the tasks that pay the most. Some key features of MTurk include:

  • HITs: HIT stands for "Human Intelligence Task," which is a task that requires human intelligence to complete. Requesters create HITs and Workers complete them.

  • Requesters: A Requester is a company, organization, or person that creates and submits tasks (HITs) to MTurk for Workers to perform.

  • Workers: Workers are individuals who complete HITs in exchange for payment.

MTurk offers a way to effectively manage labor and overhead costs associated with hiring and managing a workforce. It can be used for a range of use cases, such as microwork, human insights, and machine learning development. Companies with large online directories or catalogs use MTurk to identify duplicate entries and verify item details. Workers help clean and verify data by removing duplicate content from business listings, identifying incomplete or duplicate product listings in a catalog, verifying restaurant details such as phone numbers or hours of operation, and converting unstructured data about locations into well-formed addresses.

MTurk is a subsidiary of Amazon.com, and as such, it follows the same information security practices as Amazon. Before submitting HITs to the MTurk marketplace, Requesters need to prepay for them with a credit or debit card. Once HITs have been completed, they will be available for Requesters via several mechanisms. They can log on to the MTurk website and view the submitted work, and they can also download all of their completed work via the web services APIs. After Requesters have received the results and have verified the quality of the work, they can approve the work and submit payment to the Workers.

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