Primark is an international clothing retailer that was founded in Dublin, Ireland in 1969 by Arthur Ryan as Penneys. The companys goal was to provide affordable clothing to Ireland, and it has since grown to become a leading international clothing retailer with over 72,000 employees in 15 countries. Primark offers a wide range of products, including womens, mens, and childrens clothing, beauty products, homeware, and accessories.

Primark is known for its everyday affordability, with prices kept lower than competitors by minimal advertising and packaging. The company has a significant presence in the UK, with 191 stores across the country. Primark has also expanded to other countries, including Spain, France, Austria, and the United States.

In recent years, Primark has made sustainability a priority. In 2018, the companys own-brand cosmetics received the Leaping Bunny status by Cruelty Free International, and it became a participant in the Ellen MacArthur Foundations Make Fashion Circular. In 2021, Primark unveiled a sustainability strategy called Primark Cares, which aims to reduce fashion waste, halve carbon emissions across its value chain, and improve the lives of the people who make its products.

Overall, Primark is a popular international clothing retailer that offers affordable clothing and a wide range of products. The company has a significant presence in the UK and has expanded to other countries, and it has made sustainability a priority in recent years.