why is cashrewards closing down

why is cashrewards closing down

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Cashrewards, a popular Australian cashback platform that operated for 11 years, has abruptly closed down without an official explanation. The closure blindsided nearly 2.5 million users who earned cashback by shopping through affiliated retailers. The company stopped offering new cashback deals and has urged users to withdraw any earned cashback funds by October 24, 2025. Pending cashback transactions made up to September 11, 2025, may still be approved or declined, but no new cashback offers will be available beyond that date. The platform grew to become a market leader by generating over $4 billion in sales for retail partners and delivering $165 million in cashback savings to members. It was founded in 2014 and was well-regarded for helping users save money on various purchases. Despite the shutdown, Cashrewards confirmed that all unused gift cards will be honored, though access through the app is no longer possible, and users must retrieve gift card details from original purchase emails. The sudden closure has left many users disappointed and concerned about pending transactions and future purchases. There is speculation about business model failure, but no official reason has been provided. Withdrawal and dispute deadlines have been set to manage the shutdown process smoothly. In summary, Cashrewards closed down due to undisclosed reasons, likely related to business sustainability, leaving users with limited time to claim and withdraw their cashback rewards.

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